SEO Reporting & Forecasting | Skyfall Marketing

Custom SEO Reporting Services From Skyfall

Effective reporting plays a crucial role in digital marketing. Our team offers tailor-made reports that go beyond standard metrics, including call tracking and lead attribution. We are committed to complete transparency in pricing, ensuring that you have a clear understanding of where your investment is allocated. For further information, simply peruse the details below or complete the form for a precise quote.

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Custom Reporting for Your Business

Skyfall provides various customized reporting packages to cater to clients who require detailed monthly analysis of their website's performance. These reports are designed to offer businesses with comprehensive data, including:

Detailed breakdown of traffic and revenue generated by specific marketing channels such as organic search engine traffic, PPC, and social media.
Tailored creation of goals, events, and dashboards in Google Analytics or other website analytics platforms for advanced monthly tracking.
Detailed monthly reporting on various metrics like call tracking, ecommerce, cost-per-lead, lead attribution, and companies visiting your website.

Skyfall's SEO services already include monthly reporting, but for clients who require additional in-depth reporting, advanced reports are available at an extra cost. These reports provide access to detailed ROI data on specific marketing channels, including cost-per-lead (CPL) and goals or conversions, to further analyze traffic and ROI. The monthly SEO report includes all these features and more, making it a comprehensive report for businesses.

Custom Reporting Services

Monthly Consulting Pricing

What do these reports include?

Skyfall offers its clients who sign up for SEO plans or other inbound marketing plans with monthly reports from their dedicated Internet marketer. These reports are customized to meet each client's specific needs and typically include information on website revenue, traffic, and search engine optimization. However, some clients may require additional data beyond what is included in our standard custom monthly reports.

For clients who need more specific and detailed information, Skyfall provides advanced monthly reporting packages that include per-channel reporting on revenue and traffic. This type of reporting allows clients to make more informed decisions about their marketing channels and obtain more detailed information about the leads and revenue that can be attributed to external sources such as social media and email marketing, as well as search engines and SEO campaigns.

Skyfall also sets up specific, targeted goals, events, and dashboards in Google Analytics, allowing clients to track the number of visitors completing specific actions, such as filling out a contact form or signing up for email marketing, and obtain accurate data for their monthly SEO reports.

Clients receive access to our proprietary MarketingCloudSM system, which allows them to view new leads on their website and identify the sources that sent them. The system also tracks companies visiting the client's website by name, giving them a better understanding of which companies are interested in their products or services.

Clients can tailor their reports to their preferences, focusing on more complex marketing data or presenting information in different formats that suit their company's needs.

What are the advantages of custom reports?

Our tailor-made reporting solutions cater to the needs of larger enterprises that are operating across various marketing channels. With these packages, businesses can easily pinpoint successful marketing campaigns, monitor their return on investment (ROI), and establish monthly goals for each channel. Additionally, the reports offer comprehensive insights on the expenses incurred in acquiring new leads, as well as the progress of potential leads through the marketing funnel.

For those interested, our customized reporting solutions can also incorporate website call tracking data. In addition, we provide detailed ecommerce reporting options for businesses that have an online store.

Do I need custom reporting?

The majority of Skyfall's customers find that the monthly reporting included in our SEO and marketing packages is sufficient for monitoring their online activities and campaign performance. However, some of our larger clients require more comprehensive reporting and features, which is why we have developed custom plans to meet their needs.

If you have a large website or employ numerous online marketing channels, you may benefit from investing in custom reporting to gain deeper insights into the status of your online marketing efforts. These reports are designed for clients seeking detailed data on their ROI, cost-per-lead, and goals. If you only utilize a few online marketing channels or have engaged with Skyfall for a single SEO plan or project, this level of data may not be necessary.

If you're uncertain about whether custom reporting is right for your business, we recommend consulting with your dedicated Internet marketer. They can offer guidance on the most suitable reporting option for your business, both now and as your business grows.