top of page

Salesforce Marketing Consultants

It is surprising to note that sales professionals in modern times devote a mere 34% of their time to actual selling. The implementation of customer relationship management (CRM) software such as Salesforce can help to automate tedious sales tasks, freeing up more time to foster relationships with leads. Utilizing Salesforce enables businesses to utilize customer data to make informed marketing decisions that can boost sales. If you are looking to enhance your setup and synchronize your marketing campaigns with Salesforce, you can benefit from the expertise of our Salesforce marketing consultants at Skyfall. Discover how our Salesforce marketing services can assist you in streamlining your data and achieving tangible results.

Salesforce Marketing Services From Skyfall

Curious about how our team of Salesforce marketing experts can enhance the management of your customer data?

By selecting Skyfall as your Salesforce ally, we can assist you in:

​

  1. Streamlining and improving your Salesforce configuration

  2. Seamlessly integrating your marketing campaigns with Salesforce

  3. Increasing your lead generation to bolster your sales funnel.

What is Salesforce?

Salesforce is a comprehensive CRM platform that enables various departments, including marketing, sales, commerce, and service, to gain a unified perspective of each customer. With Salesforce, you can achieve the following:

​

  1. Gain a deeper understanding of your customers' requirements and issues

  2. Provide personalized shopping experiences to customers

  3. Boost sales by delivering tailored marketing content

  4. Enhance customer support by providing faster solutions

  5. Automate tedious sales processes to save time and effort

​

Apart from its CRM software, Salesforce provides a range of enterprise applications that cater to customer service, marketing automation, analytics, and application development.

5 Salesforce benefits for businesses

Curious about how integrating Salesforce can benefit your business? Discover the following five advantages.

 

1. Optimize data management to develop organized customer profiles

Keeping track of and categorizing customer data can be challenging. However, Salesforce simplifies the process by enabling you to collect and systematize customer information across multiple channels.​

​

With Salesforce CRM, all teams, from sales to customer service, can access the same unified customer profiles. This feature facilitates personalized customer experiences that drive sales, conversions, and customer loyalty.

 

2. Personalize marketing campaigns and communication

By leveraging Salesforce's actionable data, you can customize your marketing and communication materials to suit individual customers. Research indicates that 77% of people choose, recommend, and pay more for brands that offer personalized experiences. Therefore, it's critical to personalize your campaigns to match the needs and preferences of your customers.

​

Salesforce allows you to quickly utilize customer data to create personalized, high-converting experiences.

​

3. Enhance customer service

With Salesforce, you can harness your data to provide top-notch customer service that fulfills customer needs. The CRM software facilitates fast response times to customer inquiries and assists in offering customized solutions.

​

Providing exceptional service can promote customer loyalty. The CRM software streamlines the customer service process, which means you can concentrate on delivering a satisfying customer experience.

 

4. Automate tasks for greater efficiency and time savings

Manually collating and organizing customer data for actionable marketing can be tedious. Salesforce enables you to streamline your workflow by automating sales tasks like reporting, form filling, and legal procedures.

​

CRM software allows you to share data quickly across teams, which saves time and allows you to concentrate on valuable leads.

 

5. Access comprehensive data and reporting

CRM systems store data in a single location, making it simple to access and analyze customer data. Salesforce lets you customize your dashboard views to track customer information, sales goals, and performance reports.

​

This feature enables you to optimize your reporting and allocate more resources to campaigns and channels that offer the best returns for your business.

What do Salesforce consulting services from Skyfall include?

Skyfall can assist you in setting up and integrating your marketing campaigns with Salesforce data. Our proprietary lead tracking software, MarketingCloudSM, is powered by IBM Watson and available to our clients. By integrating MarketingCloudSMwith Salesforce, you can gain access to more comprehensive sales and marketing data. Our MarketingCloudSM features include:

​

1. LeadManagerSM

Supplement Salesforce data with real-time lead reporting and key information about their interactions on your site. LeadManagerSM allows you to instantly view information about leads such as how they arrive on your site, what pages they visit, and which campaigns drive the most phone calls and qualified leads.

​

2. CallTrackerSM

Track the source of your phone calls, see real-time call data, and view call transcriptions with CallTrackerSM. This feature helps you accurately track return on investment (ROI) by assigning specific phone numbers to marketing campaigns.

 

3. LeadNurtureSM

Seamlessly lead customers through your funnel to drive more conversions and sales with LeadNurtureSM. By combining Salesforce data with LeadNurtureSM, you can set custom campaign triggers, design custom email workflows, and automate your lead nurture emails.

 

4. PersonalizeSM

Personalize your website experience according to a visitor's industry, company, location, and previous actions on your site with PersonalizeSM. Combining additional insights with Salesforce data allows you to provide the best possible user experience on your website.

 

5. VisitorRecorderSM

Gain real-time insight into user behavior on your site with VisitorRecorderSM. By understanding customer actions, you can improve your website's usability, make it easier for people to find the information they need, and streamline your purchase process.

 

By syncing Salesforce and MarketingCloudSM, you can access billions of data points to power strategic recommendations. Additionally, our mobile app gives you instant access to lead intel on the go.

Why make SkyFall your Salesforce marketing consultant?

Skyfall boasts of over 25 years of experience in seamlessly integrating marketing campaigns with Salesforce. Their expertise goes beyond CRM solutions to include an array of digital marketing services such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, web design and development, content marketing, email marketing, and many more. As a full-service marketing agency, Skyfall is committed to helping you maximize your online presence through their wealth of experience and knowledge.

​

Partnering with Skyfall's dedicated team of Salesforce marketing specialists guarantees you the effective allocation of marketing spend to channels that yield the most phone calls, leads, and revenue. Additionally, their team will help you leverage your Salesforce data to create custom marketing campaigns that convert.

​

MarketingCloudSM, another tool available to you when you work with Skyfall, provides easy monitoring of ROI and enables you to track your budget utilization at all times.

bottom of page